The Phoenix of Innovation
Your design sprint will fail unless you burn it to ash
Story from being at Google: things die. But from the ashes emerge
How you might embrace this from the outset.
Is this necessary? Or is there a way to avoid it?
This blog is written by Tom Critchlow, an independent strategy consultant living and working in Brooklyn, NY. If you like what you read please leave a comment below in the comments or sign up for my newsletter.