The Phoenix of Innovation

Your design sprint will fail unless you burn it to ash

Story from being at Google: things die. But from the ashes emerge

How you might embrace this from the outset.

Is this necessary? Or is there a way to avoid it?

More blog posts:

Notes on Search and AI

January 31, 2024

This post was written by Tom Critchlow - blogger and independent consultant. Subscribe to join my occassional newsletter: