The start of Content Ops

An emergent discipline

What does it mean to learn how to blog?

Inspiration from Gary Chou 1k project.

AltMBA mostly asks you to blog.


Commit to writing at lest one post a week. 12 themes:

1 Prep (set up RSS reader, set up your blog) 2 write anything 3 write for someone 4 write to serve (SEO) 5 research to write 6 write to gather (comments, community) 7 write to

This blog is written by Tom Critchlow, an independent strategy consultant living and working in Brooklyn, NY. If you like what you read please leave a comment below in the comments or sign up for my newsletter.