Tom Critchlow

Post Post-its Culture


The post-it. A humble icon of innovation.

The product itself is a perfect culture virus - the product is used for innovation but also came from innovation. Famously 3M innovated the product.

But the post-it has it’s discontents.

Quote from red associates.

Workshops are over-engineered for feeling like everyone had a good time. Not for real change.

So what do we know about real innovation and creativity? What is the post post-it innovation culture?


Screens are terrible at viewing intersections.

Strategy as an unfolding network of associates. (stripe)

This blog is written by Tom Critchlow, an independent strategy consultant living and working in Brooklyn, NY. If you like what you read please leave a comment below in disqus or sign up for my Tinyletter.