Peak mobile web?

We're still chasing pageviews in 2016

https://medium.com/@joshuatopolsky/your-media-business-will-not-be-saved-1b0716b5010c#.sjk8bdn9p

https://medium.com/@goodberger/peak-content-c89b436dd861#.ilijtn45l

I read this piece on The Verge about the (non)future of the web and it got me thinking. Especially this chart:

I’m spending a lot of my time these days working with content companies. Media companies, startups figuring out brand journalism and affiliates producing content at scale.

Producing content at scale comes with some core